Leo, the highly-anticipated action thriller directed by Lokesh Kanagaraj and starring Vijay, has already garnered a pre-release business of a staggering more than Rs 400 crore, making it one of the biggest Tamil films of all time. With its release scheduled for 19 October this year, the film has already established itself as a major player in the Indian film industry.
Star-studded Cast
Apart from Vijay, Leo also features a talented cast that includes Trisha Krishnan, Sanjay Dutt, Arjun, and Priya Anand, among others. The film was earlier known as Thalapathy 67, in honor of being Vijay’s 67th film. The official title was revealed only last month. Despite being in the production phase, the film has already earned its producers over Rs 400 crore in pre-release business, indicating the massive buzz surrounding the project.
Overseas and Indian distribution rights
Leo’s hype extends beyond just Indian borders as well. Reports suggest that Phars Films, a company that has distributed several Indian films in the past, has acquired the overseas distribution rights of the film for a record-breaking Rs 60 crore. Additionally, Indian distribution rights have been sold for over Rs 110 crore, making the overall global distribution rights earnings of the film around Rs 170-175 crore.
Digital, cable, and music rights
Leo’s pre-release earnings also include huge amounts generated from the sale of digital and cable rights. Netflix has bought the streaming rights for a whopping Rs 120 crore, while Sun TV has secured the cable rights for an estimated Rs 100 crore. Moreover, Sony Music has reportedly bought the music rights for Rs 16 crore.
The final number
All of these sales combined give Leo a pre-release business of over Rs 400 crore, with some trade sources even putting the figure at Rs 413 crore, making it the highest pre-release earning for any Tamil film in history. The hype surrounding Leo has raised expectations from the action thriller, which is all set to hit the screens on October 19, 2023.
In conclusion, Vijay’s Leo has already made a major impact in the film industry, with its impressive pre-release business earnings and star-studded cast. With its release just months away, the anticipation for the action thriller is only set to increase, making it one of the most-awaited Tamil films of all time. ( PLC/GT )
