INVC NEWS
Sports Flashes is the India’s biggest Multi-sports App which runs the Only 24×7 Sports Radio Channel of India. It announced today it has bagged audio rights for Indian cricket for global cricket audience.
First time in Indian cricket history, Indian Cricket will be broadcast live around the World for Global Cricket Audience on Radio. The rights are allotted for a span of five years.
Sports Flashes will be using the services of world Known commentators like Carl Hooper, Ricardo Powell, Syed Kirmani, Mohd Kaif, Atul Wassan, Rohan Gavaskar, Lisa Sthalekar, Reetinder Singh Sodhi and Ashok Malhotra.
The estimated Indian audience globally is 20 Million which is increasing every year. There are 30.80 million NRIs globally and this population is increasing by 1% every year. In addition to Indian Audience the radio content will also be available to the audience of the country with which Indian team will be playing.
Carl Hooper, The cricketing legend from West Indies on the occasion said, “I am happy to be associated with the Sports Flashes and creating a World Class experience for cricket loving fans in my home country. I congratulate team Sports Flashes for the initiative.”
Mohammad Kaif, one of the fittest players in the Indian cricket history congratulated the Sports Flashes team. He said, “With growing cricket lovers worldwide cricket needs to maximise its global outreach through avenues never heard before.”
On the occasion, Raman Raheja, Founder, Sports Flashes said, “We are happy to expand our footprint in 35 newer countries through cricket and being the official partner for Audio feed of Indian cricket for global audience. We intend to reach to an audience of 350 Million International Cricket Fans around the world over the next 5 years through our International English feed. Besides this, we shall provide a special Hinglish feed for the Global South Asian fans of Indian Cricket outside India. We shall be tying up with various radio stations globally for live feeding of the audio content. We are ready with the tie-up for West Indies series.”
Radio Sports Flashes was launched in January 2018 as 24×7 Internet Radio Channel, that broadcast Sports content like Live Chat Commentaries, Talk Shows, Special Sports Programs, Experts Comments, Sports News & Updates, Audio Documentaries, University Sports & Sportainment Content.
