Pastonji, the manufacturer of ice creams and beverages has recently partnered with ‘Technovanza’ and their social initiative programs organized by VeermataJijabai Technological Institute(VJTI),India’s most prestigious engineering institutes.As a part of the ‘Smile Mumbai’ initiative program held on 21st October, 2014, GoSip, the healthy flavoured milk was distributed among the BMC labourers like traffic controllers or sewage cleaners to spread happiness among the people who contribute in the growth and development of our city in various forms.
‘GoSip’ spreads happiness to Mumbaikars with healthy flavoured milk
Speaking on the occasion, Mr.MaazMutvali, Marketing Head of Beverages Division said, “Association with this social drive will help us in engaging with the youth so that they can enjoy a healthy life and to ensure they increase the consumption of healthy drink in their daily life. During this event, we have received tremendous response for our healthy drink ‘GoSip’ and always aim to bring out something special for our consumers. These city college festivals also provide us with a great sampling opportunity wherein we can reach out to newer audiences hence helping us increase our consumer base.”