INVC NEWS
New Delhi,
Noida and Delhi NCR, 12th August, 2016: To support the ‘Make in India’ initiative and promote home grown products offered by national brands, DLF Mall of India pays tribute by creating a museum that will highlight the legacy and lineage of the brands. The initiative is to encourage customers to buy home grown products on the occasion of 70th Independence Day.
DLF Mall of India is the only mall that houses the largest number of Indian brands under one roof. The average weekly footfall at DLF Mall of India is 3.6 lakhs that provides a perfect platform for these national brands to reach out to their target audience and showcase their offerings.
Speaking on the occasion, Pushpa Bector, Executive Vice President and Head, DLF Mall of India, said “The idea to promote national brands on the occasion of Independence Day was to ride on the patriotic sentiment among the customers and urge them to buy products manufactured in India by brands that are born and brought up in India. This is our way of supporting our Honorable Prime Minister’s Make in India campaign. We appeal our customers to visit DLF Mall of India this Independence Day to show their support for our national jewels.”
The Indian brands present at Mall of India are Kama Ayurveda, Forest Essentials, Pantaloons, Colorbar, The Artful Baker, Caratlane, Vansons, Colorplus, Cover Story, Creyate, I AM IN, World of Glitters, Ahujasons, Funcity, Smaaash, Perfection House, Keventers, KIKO, Greenways, WOW MOMO, Big Bazaar Gen Nxt , Ritu Kumar, Anita Dogre , Fabindia, Anokhi to name a few.
